Public Speaking

Dana engages in speaking at conferences, trade shows, continuing education courses and as a guest lecturer.

Speaking topics of interest include:

Entrepreneurialism

• Getting Started (incorporation, IP, financing, etc)
• Strategies for Survival (money, advisors, creative resources, etc)
• Garage Brand: Bootstrapping into Business (microbusinesses, sole proprietors, non-venture businesses, etc)
• The Exit Strategy

Legal

• Trademark Law
• Intellectual Property Law (Trademarks, Patents, Copyright, Trade Secrets for non-IP attorneys)
• IP Law and Management (for paralegals)

Brand Analysis

• Legal Issues for non-lawyer Brand Professionals
• Branding Trends as Seen from Trademark Use
• Las Vegas Casino and Nightclub Brands: Brand Trends Where Money Is No Obstacle
• Band Names as Brand Predictors